De Kwakel, The Netherlands
July 9, 2025
After ten years of partnership bringing together art, nature and social engagement, the collaboration will be extended for another three years.
The Van Gogh Museum and Takii Europe have been partners for a decade and are proud to announce that they are extending their partnership by another three years. The collaboration brings together art, culture and social engagement.
Since the start of the collaboration in 2015, Takii has supported a range of initiatives in and around the museum. Each year, a ‘sunflower wall’ has been installed at the entrance, where visitors can take photos against a backdrop of real sunflowers. Other examples include creating a labyrinth of sunflowers on Museumplein and organising excursions for seniors with disabilities.
The Van Gogh Museum and Takii both have a special connection with sunflowers, but another work by Van Gogh, The Sower (1888), also symbolises their partnership. While the Van Gogh Museum aims to inspire a diverse audience with the life and work of Vincent van Gogh and his era – when a love of nature, rural life, sowing and harvesting were central themes – Takii, as a vegetable and flower breeder, is devoted to cultivating and sowing life and beauty.
Art and seed breeding may seem like different worlds, but at their core they share a common aspiration: shaping life with beauty and meaning. The personal involvement of the Van Gogh family with the museum adds extra depth to this shared mission, a value the museum also recognises and appreciates in Takii as a family business.
Ton Kuipers (Takii): “It felt only natural to extend our partnership. When you can bring so much beauty to life together, of course you want to keep going.”
Emilie Gordenker (Van Gogh Museum): “Thanks to Takii, the museum has been able to highlight sunflowers – Van Gogh’s flower of inspiration – in a special way for ten years and counting.”
To mark the anniversary, an animated version of The Sower has been created, which is being shared on both organisations’ channels.
About the Van Gogh Museum The Van Gogh Museum in Amsterdam manages the world's largest collection of Vincent van Gogh's works, with over 200 paintings, nearly 500 drawings, and almost all of his letters. The permanent collection takes visitors on a journey through his life and shows the ideas and ambitions behind his art. The museum attracts visitors from around the world and reaches millions more people with Vincent van Gogh's work and life through its website, Facebook, X, Instagram, YouTube, and LinkedIn.
About Takii
Takii is a leading, independent breeder of vegetable and flower seeds, with roots in Japan dating back to 1835. As a family-owned company, Takii develops high-performance varieties that contribute to sustainable food production and a healthy, joyful environment—for current and future generations.
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