Alexandria, VA, USA
August 26, 2026
The Field Crop Seed Convention (FCSC) is back in Chicago this winter.
Registration is now open for the American Seed Trade Association's (ASTA) premier annual gathering, taking place December 7-10, 2026, at the Sheraton Grand Chicago Riverwalk. Following extensive feedback from member companies, exhibitors, and attendees, FCSC is returning to Chicago.
And for good reason: Chicago was home to FCSC for 77 years before the convention moved to Orlando in 2023.
This year's return to the Midwest brings the seed industry back to a city at the heart of its history, setting the stage for conversations about where the industry is headed next.
"Chicago is where this industry built its legacy. My theme as Chair this year is about honoring that legacy while looking ahead to what's next," said Bryan Gerard, ASTA 2026-27 Chair. "Bringing FCSC back to the Midwewst recognizes the history this industry has made here - a fitting backdrop for a meeting focused on where we've been, where we are today, and where we're going."
FCSC brings together seed industry leaders and professionals from more than 27 countries representing the companies and organizations producing the seed that drives food, feed, fiber, and fuel production around the world.
This year's FCSC will feature:
- Big voices and bigger ideas. NFL player-turned-farmer Jason Brown will deliver a keynote address, while renowned agricultural economist Dan Basse returns to the FCSC stage for his highly anticipated – and often standing-room-only – global agriculture forecast.
- The issues shaping tomorrow's seed industry. Educational sessions will explore artificial intelligence, emerging technologies, policy and regulatory developments, market trends and otehr issues facing the seed and agriculture industries.
- Connections that drive business. From interactive sessions and business meetings to receptions and other networking events, FCSC provides unmatched opportunities to connect with colleagues, customers, and business partners from across the global seed sector.
- A front-row look at innovation. The FCSC exhibit hall will showcase the products, technologies, and solutions that are helping shape the future of seed and agriculture.
"FCSC is where the row crop sector comes together. Whether you're looking to understand what's next, build new relationships, or simply be part of the conversation shaping our industry, this is the place to be," said Andy LaVigne, ASTA President and CEO.
FCSC's return to the Midwest marks a new chapter for an event – and an industry – built on connection.
Registration, the full program, sponsorship opportunities, and additional information are available on the FCSC event website.
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